Facebook ads comment moderation
Negative comments on your Facebook ads, hidden before customers read them
Every comment on an ad is read by the next thousand people who see it. Engageefy watches your ads and dark posts around the clock, hides spam, scams and attacks the moment they land, and tells you why each one was hidden.
Why comments on ads need their own moderation
An organic post is seen by the people who already follow you. An ad is seen by strangers you paid to reach, and the first thing many of them read is the comment section. One "is this a scam?" left unanswered, one competitor link, one angry ex-customer, and the money you spent on that ad starts working against you.
Ad comments also arrive in bursts. A campaign that spends well can collect hundreds of comments an hour, at night, on the weekend, in languages your team does not speak. Nobody can keep up by hand, which is why most advertisers either turn comments off (and lose the social proof) or leave them alone (and lose the sale).
What Engageefy hides automatically
You decide what gets hidden. Switch on the rules you need, per page or for all your pages at once:
- Spam keyword lists: your own words plus a global list of scam patterns, matched in any spelling.
- Links, emails and phone numbers, so nobody sells to your audience from your ad.
- Mentions and hashtags, emoji floods, image and sticker comments.
- Negative comments, judged with context: an honest complaint that asks a question stays visible, a hostile attack or a competitor plug is hidden. Three levels: light, balanced, strict.
- Profanity and hate speech in any language, understood by the AI rather than by an English word list.
- Your own topics in plain words, for example "politics" or "refund threats", matched by meaning.
- Hide everything, for campaigns where you only want to answer in private.
Dark posts and ad comments are covered
Comments on dark posts (ads that never appear on your page timeline) are the ones advertisers miss most, because they do not show up in the normal page inbox. Connect your ad account once and Engageefy recognises which posts are ads, watches them like any other post, and marks each comment with an "Ad" tag in the inbox so you can filter them.
Every hide is explained, and reversible
A hidden comment shows the rule that hid it: the keyword it matched, the link it contained, or the AI's verdict with its reason. If the AI was wrong, unhide the comment with one tap. Engageefy remembers your corrections and uses them as examples the next time it judges a similar comment on that page.
Everything the system did is in the Activity Monitor, so a client or a colleague can see exactly what happened to a comment and when.
Reply to the good comments while you sleep
Hiding is half the job. Questions like "do you ship to Spain?" or "how much is it?" are buying signals, and an ad that answers them converts better. Engageefy can answer with AI in your brand voice, with the product facts you gave it, and add a link on your own domain so you can see which reply brought which click.
Frequently asked questions
Facebook questions people ask before signing up
Your ad comments, handled.
Connect a page, switch on the rules you want, and see the first hides today.
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